1.0: Who We Are
Parts For Astons Ltd is a company registered in England and Wales. Our registered office at GM&Co Hales Rd , Stourbridge Rd , Halesowen B63 3TT. Our company registration number is 15389764.
2.0: Information We Collect
We collect various types of information from you, including:
2.1: Information You Provide Directly
This includes information you provide when you:
- {Create an account:} Your name, email address, password, and contact details.
- {Place an order:} Your billing address, shipping address, payment information (processed by secure third-party payment processors, we do not store your full card details), and order details.
- {Contact us:} Your name, email address, phone number, and the content of your communication.
- {Subscribe to our newsletter or marketing communications:} Your email address.
- {Participate in surveys or promotions:} Your name, email address, and any other information you provide.
- {Submit reviews or feedback:} Your name (or chosen username) and the content of your review or feedback.
2.2: Information We Collect Automatically
When you visit our Website, we may automatically collect certain information, including:
- {IP address:} Your internet protocol address.
- {Device information:} Your device type, operating system, browser type, and screen resolution.
- {Browsing data:} Pages you visit, links you click, time spent on pages, and referring website addresses.
- {Cookies and similar technologies:} We use cookies and similar tracking technologies to enhance your browsing experience, analyse website traffic, and personalise content. Please see our Cookie Policy for more information.
2.3: Information We Receive from Third Parties
We may receive information about you from third parties, such as:
- {Payment processors:} Confirmation of payment for your orders.
- {Shipping providers:} Updated delivery information.
- {Analytics providers:} Aggregated and anonymized data about website usage.
- {Marketing partners:} If you have consented to receive communications from them.
3.0: How We Use Your Information
We use your information for various purposes, including:
- {Processing and fulfilling your orders:} To process payments, ship products, and manage your account.
- {Providing customer support:} To respond to your inquiries, resolve issues, and provide assistance.
- {Personalizing your experience:**} To tailor our website content, product recommendations, and marketing communications to your interests.
- {Improving our Website and services:**} To analyse website usage, identify trends, and optimise our offerings.
- {Marketing and promotions:**} To send you newsletters, special offers, and other marketing communications (where you have provided consent or we have a legitimate interest to do so).
- {Security and fraud prevention:**} To protect our Website and customers from fraudulent activities.
- {Legal compliance:**} To comply with applicable laws, regulations, and legal processes.
- {Administering surveys and promotions:**} To manage your participation and analyze the results.
4.0: Legal Basis for Processing Your Information
Our legal basis for processing your personal information will depend on the specific purpose. These bases may include:
- {Contractual necessity:**} Processing your information is necessary to fulfill our contractual obligations to you, such as processing your orders and delivering products.
- {Legitimate interests:**} We have a legitimate interest in processing your information for certain purposes, such as improving our services, personalizing your experience, and direct marketing (provided that our interests do not override your rights and freedoms).
- {Consent:**} We will rely on your explicit consent for certain processing activities, such as sending you marketing communications via email. You have the right to withdraw your consent at any time.
- {Legal obligation:**} We may need to process your information to comply with legal obligations.
5.0: How We Share Your Information
We may share your information with the following categories of recipients:
- {Service providers:**} Third-party companies that provide services on our behalf, such as payment processing, shipping, website hosting, email marketing, and analytics. These providers are contractually obligated to protect your information.
- {Business partners:**} In some cases, we may share information with business partners to offer you specific products or services.
- {Legal authorities:**} We may disclose your information to law enforcement agencies, regulatory bodies, or other legal authorities if required by law or to protect our legal rights.
- {In case of a business transfer:**} If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred to the acquiring entity. We will notify you of any such transfer.
6.0: International Data Transfers
Your personal information may be transferred to and processed in countries outside of the UK and the European Economic Area (EEA). These countries may have data protection laws that are different from the laws in your country. We will take appropriate safeguards to ensure that your personal information remains protected in accordance with applicable data protection laws, such as implementing Standard Contractual Clauses approved by the UK Information Commissioner’s Office (ICO).
7.0: Data Security
We have implemented appropriate technical and organizational measures to protect your personal information against unauthorized access, disclosure, alteration, and destruction. These measures include:
- {Encryption:**} Using secure encryption technologies (e.g., SSL/TLS) to protect sensitive information transmitted online.
- {Access controls:**} Limiting access to your personal information to authorized personnel only.
- {Regular security assessments:**} Conducting regular security audits and vulnerability assessments.
- {Data minimisation:**} Retaining your personal information only for as long as necessary for the purposes outlined in this Privacy Policy.
While we strive to protect your personal information, please be aware that no method of transmission over the internet or electronic storage is completely secure.
8.0: Data Retention
We will retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. The specific retention period will depend on the nature of the information and the purposes for processing.
For example, we typically retain order information for as long as required for tax and accounting purposes, and customer account information for as long as your account is active or as needed to provide you with our services. Marketing contact information will be retained until you unsubscribe.
9.0: Your Rights
Under the UK GDPR and the Data Protection Act 2018, you have certain rights regarding your personal information, including:
- {The right to access:**} You have the right to request access to the personal information we hold about you.
- {The right to rectification:** You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.
- {The right to erasure (“right to be forgotten”):**} You have the right to request that we delete your personal information in certain circumstances.
- {The right to restriction of processing:**} You have the right to request that we restrict the processing of your personal information in certain circumstances.
- {The right to data portability:**} You have the right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit that data to another controller.
- {The right to object:**} You have the right to object to the processing of your personal information in certain circumstances, including for direct marketing purposes./li>
- {Rights in relation to automated decision-making and profiling:**} You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you.
- {The right to withdraw consent:**} If we are processing your personal information based on your consent, you have the right to withdraw your consent at any time./li>
- {The right to lodge a complaint with the ICO:** You have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe that we have not complied with data protection laws. You can find their contact details on the ICO website: ico.org.uk.
To exercise any of these rights, please contact us using the contact details provided in Section 11. We may require you to verify your identity before responding to your request.
11.0: Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data processing practices, please contact us at:
- Address: Parts For Astons Ltd, 2C, Quarryfields Industrial Estate, Mere, Warminster BA12 6LA
- Email: sales@partsforastons.com
- Telephone: 07729 095 013
12.0: Updates to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post any changes on this page and update the “Last Updated” date at the top of the policy. We encourage you to review this Privacy Policy periodically. Significant changes will be notified to you more prominently where required by law.